Campaigns

The Campaigns page lets administrators configure and manage shortcode and long-code messaging campaigns. Use this page to define mandatory compliance auto-responses (Opt-In, Opt-Out, and Help messages), manage custom response keywords, and configure webhook integration URLs for inbound event processing.

Campaign Table Data Fields

FieldDescription
Phone NumberThe assigned long-code phone number or shortcode handling campaign messages (e.g., 21021, 12064143539).
Campaign NameDescriptive title assigned to the campaign (e.g., Customer Alerts).
Opt In MessageStandard compliance notification dispatched to users upon subscribing or opting into the campaign.
Opt Out MessageAutomated confirmation message dispatched when a contact requests unsubscription (e.g., via STOP).
Help MessageSupport response dispatched when a user requests assistance (e.g., via HELP).
Custom KeywordsCustom keywords configured for automated responses (e.g., INFO, AGENT), with a Manage button to edit rules.
Webhook URLTarget HTTPS endpoint configured to receive incoming campaign events and responses via API.
Actions
  • Edit: Opens the campaign editor to update message text, phone number assignments, or webhooks.
  • Delete: Removes the campaign configuration.